Project Case Studies

Logo of Greenship with a green cargo ship containing a plant, the word 'GRENSHIP', and 'Vancouver, BC' on a blue background with a stylized globe.

GreenShip 2023

Graphic design, Branding, Social Media, Signage, and Event Coordination

A red poster with the Soapstand logo and the phrase "buy bubbles not bottles". It shows a white soap dispenser with bubbles inside and steps labeled 1 to 4: "bring your bottle," "select product," "press to dispense," and "pay & enjoy."

Soapstand x Nada

Graphic design, Signage, Co-Branding and Machine Wrapping

Logo for Greenship 2022 featuring a green cargo ship with a plant sprouting from boxes, a world map in the background, and green curved design elements.

GreenShip 2022

Graphic design, Branding, Social Media, Signage, and Event Coordination

Icon of two overlapped envelopes, one pink and one green, on a purple background.

Monday Blog

Graphic design, Branding, Social Media, Signage, and Event Coordination

Smartphone displaying a wellness app with the message 'Hey There Leah!' and a plant illustration, with options for Good Morning and Good Evening on a pink background.

Inlet App

Graphic design, Branding, UX/UI, Interactive App Design

A soap refill station with a digital screen and a soap dispenser on top, labeled as 'sustainable, local, affordable soap refillery', featuring a wavy abstract design and a logo with a smiling soap icon.

Soapstand

Graphic design, Branding, Social Media, Signage, and Machine Wrapping

Three bottles labeled Heal, Rest, and Calm with pastel-colored backgrounds on a light teal surface.

Ease

Graphic design, Branding, Packaging Design and Illustration

A jar of craft berry preserve with black lid and label, and a matching black lid placed next to it, featuring white minimalist line drawings of berries and cherries, and the brand name 'cr&ft co.'

Craft & Co.

Graphic design, Branding, Logo Design, Packaging Design

A seamless pattern with stylized line drawings of musical notes, small star shapes, and leaf motifs in pastel colors on a black background.

Design Experience ·

Design Experience ·

Sara Lilley Creative

Director
April 2019 - Present

Since 2019, I have been working as a freelance designer specializing in small business branding and marketing. As a multidisciplinary designer, I help businesses achieve their goals with custom design and business strategies.

Vancouver Maritime Center for Climate

Graphic Designer and Marketing
September 2022 - Present (contract)

VMCC is a not-for-profit, industry-led organization dedicated to zero emissions in BC's maritime transport and shipping industry. I work with VMCC on the design, marketing communications, and social media for GreenShip, a conference on maritime decarbonization. I routinely work with VMCC on design and marketing for events, website design and social media content.

SOAPSTAND & DRINKFILL

Graphic Designer and Branding
August 2020 - July 2022

Soapstand is a sustainable tech startup in Vancouver that produces soap refillery stations. Working with Soapstand I provided re-branding services, logo design, website/social presence, refill station UX/UI display interfaces. I worked on a co-branded station for Nada, a local refillery and sustainable grocery store.

VEGAN SUPPLY

Graphic Designer
May - August, 2021 (Part-time)

Vegan Supply is a lifestyle and grocery store in Vancouver that focuses on vegan and cruelty-free options. I provided digital and print design services, brand assets and brand concept development.

Graphic Design Intern
March - April, 2021

MONDAY CREATIVE INC

Working with the team at Monday Creative Inc., I worked with and learned from the design and marketing team. I worked on brands like Arc'teryx, Lululemon and Lover’s Tempo. In-house, I create hero images and illustrations for Monday Creative’s website blog articles.